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What Is a Responsive Web Design?

Exactly what do we mean by responsive? A responsive website design (RWD) is a site that will respond to any device when viewed, be it a smart phone, tablet, or computer. With a responsive web design, you don’t need a separate website or app to serve mobile users. Your website should be fast, responsive, content-rich, well-written, and optimized for search engines. It must engage your audience and help them find the information they require quickly. So it is important for your business that your website be responsible and user-friendly.

Importance Of Responsive Web Design

Easy mobility and accessibility: As mentioned earlier, it is due to responsive web design only that you can today run various websites or applications in a similar way from wherever you want. The devices that give you internet accessibility today are increasing day by day. Earlier, the internet was only available on the computer.

Then there were more inventions on the market like laptops, desktops, smartphones, tablets, iPads, Fab-lets, etc. The reason why you can easily access websites on all these devices, irrespective of their versions, screen sizes, resolutions, etc., is responsive web design. It is due to RWD only that you can easily browse the internet on various devices with almost the same speed and features.

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Responsive Website Design Benefits

A responsive website enables the page layout to automatically adjust across a range of screen sizes and has a number of benefits, including:

  • Fluid Width - The responsive layout of the website automatically scales to the size of the user's device, from desktop down to tablet and handheld smartphone. This ensures a positive experience for anyone using the website, regardless device type.
  • Ease of Maintenance - Since responsive websites share the same design and content across all devices, maintenance is greatly simplified compared to maintaining separate stand-alone websites for different devices or platforms. Any updates to website content are instantly available on all devices.
  • Shared Functionality - Any functionality you build can apply to all devices, rather than having to duplicate it for a separate mobile website.
  • Search Engine Optimization - SEO practices are simplified with a responsive website because they only need to be applied to a single site. Plus Google recommends responsive web design and having your website become mobile-friendly will help with your Google visibility overall.

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Are you interested in learning more about Marketdeo Responsive, clean, fast, and fully-functional websites? We're happy to help you make the transition to a mobile-friendly web presence; please don't hesitate to contact us using the form below.

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